Health Fair

Here is a good idea to help grow your practice! Start a health fair! If you have a good parking lot and space do it right at your clinic. If you don't find a spot! A good idea is to team up with a non-profit in your area, It will give you some credibility, attract vendors, get free advertising and more! So,set out to get a few vendors in beginning. You want someone who works with you, similar patients to you, etc. So, professions that work well together, chiropractor, physical therapy, podiatrist, gyms, yoga studio, essential oils, vitamins, nutrition, counselors, fitness groups, mom group, etc! Use your imagination. Once you get the ball rolling on this it is easy! I charge the vendors a small fee, this goes to non-profit. If you make it free, you will get people who aren’t serious. I charged 50 dollars our first year.

Pick a good day for the event, its going to have to be during the weekend. We do it on a Sunday 1-4. Kids have soccer and sports on a Saturday, Sunday am is church and family, try to squeeze it in after that. Of course local changes make a big difference.

Other things to consider, have some food, people can pay for food, get some music, pay someone to play guitar, etc, and maybe something for the kids, we have found a bounce house always works well!

Get a table for the vendors. Now, most will have a table, and if you cant get any, just have them bring them.

Now spread the word!! We sent postcards to all our patients, we did a radio campaign for three weeks, posters all over town, and a few email blasts. Start lower budget and move up!

The day of the event, get everyone setup an hour early, then start getting patients! You want to be doing some sort of screening and making appointments, not just handing out flyers. Also, make sure to network with the other vendors!

Why do all this work yourself? Your in charge of the event, your in charge of who can come, you gain credibility and networking! Give it a shot!